The challenge
A mobile mechanic competes against every brick-and-mortar shop in every town he serves — but had zero search presence outside his home city. Customers searching "mobile mechanic near me" in the towns he actually drives to were finding competitors.
What we built
We built a fast custom PHP site, then deployed a programmatic landing page system: a unique, indexable page for every NJ city × service combination — brake repair in Clifton, battery replacement in Montclair, engine diagnostics in Wayne — over 5,300 pages from one maintainable system, all submitted through Search Console.
- 5,300+ indexed landing pages from one codebase
- Ranking for long-tail town × service keywords previously out of reach
- Calls coming in from towns with no prior search presence