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FAQ

Questions
answered.

Everything you need to know before working with us. Can't find your answer? Just ask.

Working with us

Yes — while we're based in NJ, we work with clients nationwide. All communication happens via email, video call, and our project management tools. Many of our best projects have been with clients across the US.
Just fill out the contact form or email [email protected]. Tell us what you're building, your rough timeline, and your budget range. We'll respond within 24 hours with next steps and schedule a free consultation.
Both. We've built apps and sites for businesses at every stage — from solo entrepreneurs on their first project to established companies with 50+ employees. What matters is that you're serious about your project.
Jay — the founder — handles all projects directly. There's no outsourcing, no junior developers, no overseas handoffs. You work with the same person from start to finish.
Absolutely. We're happy to share our standard contract template before you make any commitment. We also sign NDAs on request if you need to discuss sensitive business details first.

Timelines

A typical custom website (5–10 pages) takes 3–4 weeks from kickoff to launch. Larger sites with custom functionality or content management systems can take 6–8 weeks. Timelines depend on how quickly you can provide content and feedback.
A focused iOS app with a clear scope typically takes 6–12 weeks. More complex apps with multiple features, custom backends, or multiple user roles can take 3–6 months. We'll give you a detailed timeline estimate in your quote.
Honestly? Waiting on client content and feedback is the #1 cause of delays. We move fast — but we need your text, images, and approvals to keep going. We'll set clear checkpoint dates in the contract.
Sometimes, depending on our current workload. Rush projects (under 2 weeks) carry a 30% surcharge. Contact us and we'll let you know immediately if we can accommodate your timeline.

Pricing & Payment

Custom websites start at $1,800 for a clean 5-page site. More pages, custom functionality, a blog, or an e-commerce component adds to that. We'll give you a fixed-price quote before any work begins — no hourly billing surprises.
iOS apps start at $3,500 for a focused, single-purpose app. Apps with custom backends, multiple user types, or complex features typically run $8,000–$25,000+. Schedule a call and we'll give you an honest estimate.
Standard structure is 50% deposit upfront, 50% on completion. For larger projects ($5,000+) we can discuss milestone-based payments. We accept bank transfer, credit card, and check.
Almost always by project — you get a fixed price and a defined scope, so there are no hourly billing surprises. Hourly rates ($75/hr) apply only to small add-on work for existing clients.
If you request something outside the original scope, we'll send a quick written change order before doing the work. No surprise charges ever — everything is agreed in advance.

Technical

We build WordPress sites and themes for clients who need them — particularly when content management is a priority. For marketing sites and landing page systems, we prefer custom PHP for performance and control. We'll recommend the right tool for your situation.
No. Every site we build is hand-coded. Page builders produce bloated code that hurts performance and SEO. Our sites consistently score 90+ on Google PageSpeed.
You do — we'll help you choose and set up hosting if needed, but the account is always in your name. We recommend Cloudflare + a VPS for performance. We don't lock you into hosting we control.
If you need to update content regularly, we can add a simple admin panel or build on WordPress so you can manage your own content. If you're on a maintenance plan, we handle all updates for you.
Every website we build includes on-page SEO — meta tags, schema markup, sitemap, and Search Console setup. We also build programmatic landing page systems (like the 5,300-page system we built for AP Mobile) that drive massive local search traffic. We don't offer ongoing SEO as a standalone service.
Our specialty is native iOS (Swift/SwiftUI). For Android, we can discuss React Native or recommend a trusted partner. We always recommend native iOS first if your audience is primarily iPhone users — the performance difference is significant.

After launch

Every project includes a 30-day bug warranty — any defects in our work are fixed for free. After that, you can sign up for a monthly maintenance plan ($299+/mo) or hire us on an hourly basis for updates.
No — and anyone who does is lying to you. We build sites that follow best SEO practices and give you the best possible foundation, but search rankings depend on competition, content, backlinks, and factors outside our control.
We have a structured revision process to make sure this doesn't happen — you see and approve designs before we build, and you see the build before it launches. If something isn't right, we fix it. We've never had a client who didn't launch.
Yes — retainers start at $1,800/month and include a set number of guaranteed development hours each month. Great for businesses that need regular feature additions, new pages, or continuous improvement.
Still have questions?

Just ask
us directly.

We respond to every inquiry within 24 hours. No sales pitch, no pressure — just honest answers.

Or email us at [email protected]